Geek & Mild by Sean Sperte
Hello. Welcome to the weblog of Sean Sperte. This is an article originally posted on June 13, 2008. Read more →
GenDigital took a look at retail trends originating on the West Coast (specifically, Santa Monica), and posted their thoughts:
Without a doubt the most crowded store each night was the Apple store. Teens and twenty somethings were snapping up iPod Touches faster than you could say blueberry pancakes while several people were discussing the new soon to be released version of the iPhone with store staffers. It was a completely different story 50 feet down the street at the Helio outpost.
There’s no denying Apple’s “mind share” among students. It’s prevalent even where I live, in Redmond, WA – Microsoft-town. I see young people with Apple products (signified, mostly, by the white earbuds) everywhere I go.
Is this only a trend, though? Can we chalk up a two-thirds retail sales market share for quality PC’s to trend?
It is quite ironic to see how many Apple fans there actually are in Redmond, heart of Microsoft. The white earbuds are everywhere.
I just can’t for the irony of Apple opening an Apple Store in Redmond (yes, there is currently a MAC Store, but honestly… that place sucks).
I don’t think it is so much a “trend” as it is a true shift in the eyes of the consumer.
§ Jesse J. Anderson · 13 June 2008