Geek & Mild by Sean Sperte

Oct 24th, 2005 Realign

I just read an article that is sure to change the way I approach design … in a good way. I’ve always respected Cameron Moll, the author of the article. He’s a well-respected designer, but he’s also a great guy and dad. He’s also a good friend of a good friend.

The article changed the way I think about design aesthetic and purpose.

The desire to redesign is aesthetic-driven, while the desire to realign is purpose-driven.

If you’re a designer, it’s definitely worth the 10 minutes: Good Designers Redesign, Great Designers Realign