Geek & Mild by Sean Sperte
Hello. Welcome to the weblog of Sean Sperte. This is an article originally posted on February 27, 2009. Read more →
It’s too bad RIM didn’t have the guts to ‘pull the trigger’ on this ad (second story on page). It’s well-executed and produced.
I understand their hesitation, though. The Storm falls well short of being an iPhone competitor. They still could have aired it after changing the tagline, though; from “The world’s first touch-screen BlackBerry” to something like “Sometimes beauty is only skin deep”.
That is a sweet ad.
§ Chuck Skoda · 27 February 2009